burberry fake logos | burberry equestrian logo

The allure of Burberry, a name synonymous with British heritage, luxury, and timeless style, is undeniable. This enduring appeal, however, has also made it a prime target for counterfeiters. The market is flooded with fake Burberry items, many bearing deceptively similar, yet ultimately flawed, renditions of the brand's iconic logos. Identifying these fakes requires a keen eye, a knowledge of Burberry's history, and an understanding of the evolution of its logos over time. This guide delves deep into the world of Burberry logos, from the vintage equestrian knight to the modern wordmark, providing you with the tools to distinguish authentic pieces from imitations.

The Complex Landscape of Burberry Logos: A Historical Overview

Burberry’s logo history is rich and multifaceted, reflecting the brand’s evolution from a functional outerwear provider to a global fashion powerhouse. Understanding these changes is crucial in spotting fakes.

* The Equestrian Knight (Early Days - 2018): The most recognizable and enduring Burberry logo is the Equestrian Knight, often accompanied by the Latin word "Prorsum," meaning "forward." This logo represents Burberry's adventurous spirit and commitment to innovation. The details of the knight, the horse, the lance, and the flag are critical for authentication.

* The Burberry Wordmark (1999 - Present): While the Equestrian Knight remained the primary logo for many years, the Burberry wordmark – simply "Burberry" in a specific font – has also been in use, particularly on product tags and packaging. The font, spacing, and overall appearance of the wordmark have evolved over time.

* The TB Monogram (2018 - Present): In 2018, Riccardo Tisci, then Burberry's Creative Director, introduced a bold new monogram featuring interlocking "T" and "B" initials, designed in collaboration with Peter Saville. This monogram, often referred to as the "TB Monogram," represents Thomas Burberry, the brand's founder.

* The Interim Logo (2018-2023): Alongside the TB monogram, Tisci introduced a simplified, sans-serif Burberry logo. This logo replaced the iconic equestrian knight on many platforms, marking a significant departure from Burberry's traditional branding.

* The Reinstatement of Tradition (2023 - Present): Under the direction of Daniel Lee, appointed Creative Director in 2022, Burberry began to re-embrace its heritage. The Equestrian Knight logo was reintroduced, signaling a return to the brand's classic aesthetic.

Decoding the Burberry Logos: A Detailed Examination

To effectively identify fake Burberry logos, you must scrutinize the following elements:

1. The Equestrian Knight in Detail:

* The Knight's Posture: Authentic Burberry Equestrian Knight logos display the knight in a specific, dynamic pose. The knight's back is straight, his shoulders are squared, and his gaze is forward. Counterfeit versions often exhibit a slouched or awkward posture.burberry fake logos

* The Horse's Anatomy: The horse's anatomy must be accurately rendered. The muscles, joints, and proportions should be realistic. Fake logos frequently show a horse with poorly defined muscles, disproportionate limbs, or an unnatural gait.

* The Lance and Flag: The lance should be straight and pointed forward, and the flag should be billowing naturally in the wind. Examine the stitching on the flag (if applicable) for neatness and precision. Counterfeit versions often feature a crooked lance, a limp flag, or uneven stitching.

* The "Prorsum" Font: The Latin word "Prorsum" is typically positioned below the Equestrian Knight. The font used for "Prorsum" should be a specific serif font, and the letters should be evenly spaced and clearly defined. Look for inconsistencies in the font, spacing, or letter shapes in counterfeit versions.

* The Overall Quality: The overall quality of the Equestrian Knight logo should be high. The lines should be clean, the details should be sharp, and the image should be well-defined. Fake logos often appear blurry, pixelated, or poorly rendered.

2. The Burberry Wordmark: Font, Spacing, and Placement:

* The Font Type: Burberry has used different fonts for its wordmark over the years. The specific font used should be consistent with the era of the item. Research the font used during the relevant period to ensure authenticity.

* Letter Spacing: The spacing between the letters in the wordmark should be even and consistent. In counterfeit versions, the spacing is often uneven, with some letters appearing too close together or too far apart.

* Letter Proportion: The letters themselves should be properly proportioned and shaped. Look for inconsistencies in the letter shapes, such as letters that are too wide, too narrow, too tall, or too short.

* Placement: The placement of the wordmark should be consistent with Burberry's standards. On clothing, the wordmark is typically placed on the tag, label, or directly on the garment. On accessories, the wordmark may be embossed, printed, or stitched onto the item.

* Stitching Quality: If the wordmark is stitched, examine the stitching closely. The stitching should be neat, even, and secure. Loose threads, uneven stitches, or poor-quality thread are signs of a counterfeit.

3. The TB Monogram: Interlocking Details: